Founded in Los Angeles in 2013 by Rhuigi Villaseñor, Rhude has redefined high-end streetwear by blending vintage aesthetics with contemporary fashion. Rooted in West Coast culture, the brand draws inspiration from 90s rock, racing and street life, breaking the boundary between streetwear and luxury fashion. Rhude Shorts are a vivid embodiment of this spirit, evolving from niche street items to a staple favored by global trendsetters and celebrities like Kendrick Lamar and A$AP Rocky. More than just summer bottoms, they are a cultural symbol of retro revival and street luxury.

Premium material selection and exquisite craftsmanship are hallmarks of Rhude Shorts. The brand adopts high-quality fabrics such as soft washed cotton, durable linen-cotton blends and premium polyester, combined with unique washing and enzyme-softening technologies to create a natural vintage texture. These processes ensure the shorts are soft to the touch while retaining durability, with precise control over fading and wear effects. Most styles feature elastic drawstring waists and tailored fits, balancing comfort and shape to flatter different body types.

In design, Rhude Shorts showcase distinctive retro and street elements. Iconic details include bandana prints, racing stripes, cigarette-pack-inspired logos and subtle distressed finishes—all paying homage to 90s culture. The color palette is dominated by neutral tones like black, beige and navy, complemented by occasional bold accents and retro prints. The loose yet sleek tailoring aligns with streetwear trends, easily pairing with graphic tees, hoodies, leather jackets and sneakers for a stylish look.

Versatility is a key strength. Whether for urban street style, weekend getaways or casual gatherings, Rhude Shorts adapt seamlessly. They embody Rhude’s pursuit of "beyond streetwear" and have gained popularity through collaborations with brands like Vans and Puma. In essence, Rhude Shorts are more than apparel—they merge retro nostalgia with modern luxury, interpreting the essence of West Coast high-end street fashion in every detail.