Founded in Paris in 2011 by designer Alexandre Mattiussi, AMI (short for the designer’s initials and meaning "friend" in French) has become a standout in affordable luxury fashion. It advocates for real fashion for everyone, capturing the understated chic of Parisians. AMI Shorts vividly reflect the brand’s spirit, evolving from men’s wear to unisex styles that cater to both men and women. More than just summer essentials, they are a symbol of relaxed elegance, conveying a friendly and authentic lifestyle through simple designs.

Premium material selection is key to AMI Shorts’ appeal. The brand adopts high-quality fabrics such as soft breathable cotton, lightweight linen blends and fine wool mixes. Summer styles use cotton or linen blends for excellent air permeability and skin-friendliness, while transitional styles feature wool blends for warmth and comfort. Most designs have tailored waistbands or elastic drawstrings, ensuring a snug yet flexible fit that flatters different body types, suitable for all-day wear.

In design, AMI Shorts adhere to minimalist aesthetics with distinctive details. The iconic Ami de Coeur logo— a red heart atop the letter "A", inspired by the designer’s childhood notes to friends— is the most recognizable element, often subtly embroidered or printed on the waist or leg. The color palette is dominated by classic neutrals like black, white, beige and navy, with occasional soft pastels for a fresh touch. The sleek, tailored cut balances casual and refined, easily matching with tees, knitwear, shirts or lightweight jackets.

Versatility is a highlight of AMI Shorts. Whether for office commutes, weekend outings or casual gatherings, they adapt seamlessly. Loved by global fashion enthusiasts, they embody AMI’s commitment to breaking the line between casual and stylish. In essence, AMI Shorts are more than apparel— they carry Parisian minimalism and friendly luxury, interpreting the brand’s pursuit of authentic and comfortable fashion in every stitch.