Dior’s perfume journey began in 1947, when Christian Dior launched Miss Dior alongside his revolutionary “New Look” collection in Paris, designed to complete the elegance of his dresses with a captivating scent. Inspired by his sister Catherine, Miss Dior became the brand’s first fragrance, a fresh chypre that symbolized post-war optimism and feminine charm, laying the foundation for Dior’s enduring legacy in the fragrance world.

Guided by Francis Kurkdjian, Dior’s Perfume Creative Director, the brand’s iconic scents blend tradition and innovation. J’adore, a beloved floral masterpiece, features a harmonious bouquet of ylang-ylang, Damascus rose, and jasmine from Grasse, housed in a luxurious amphora-shaped bottle. Sauvage, a modern classic for men, combines mandarin freshness with warm sandalwood and tonka bean, drawing inspiration from wild, unspoiled landscapes. Each scent uses rare, high-quality ingredients, sourced from long-term partner plantations to ensure authenticity and sustainability.

Beyond iconic scents, Dior perfumes embody the brand’s ethos of merging art and luxury. From the delicate lily-of-the-valley in Diorissimo to the bold intensity of Poison, each fragrance reflects the spirit of its era while retaining Dior’s signature elegance. Crafted with meticulous distillation techniques and rigorous quality checks, they offer long-lasting, multi-layered aromas. More than fragrances, Dior perfumes are wearable art, carrying the brand’s 70-year heritage of creativity and sophistication, and remaining a symbol of refined taste for generations.

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